It captures most of what is known about Search Engine Optimization copywriting and how to do it right. Practical Search Engine Optimization Copywriting is pretty much the sum-total of what I know about Search Engine Optimization copy. Not just the theory, but the practice. How to do it right. How to handle the difficulties. And most importantly, how to balance the needs of Google against the needs of your human readers.
What you’ll learn
You’ll learn from practical, realistic examples:
* 8 clever techniques that Search Engine Optimization copywriters use every single day — techniques that will help you avoid most of the problems you’re having with your Search Engine Optimization copy now
* How to resolve the 15 most common conflicts between what Google wants and what your readers want
* That Search Engine Optimization copywriting doesn’t have to take as much time as it’s currently taking you (or you fear it might)
* And much more…